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Poll: Which Logo Best Represents the EAA?

Posted By:
Martt Clupper
Homebuilder or Craftsman
59
Posts
20
#1 Posted: 5/11/2010 21:59:59 Modified: 5/11/2010 22:11:15

I designed a new, retro EAA logo and wondered if people like it better than the current one.

Please vote!  Poll: Which Logo Best Represents the Experimental Aircraft Association? 

 
EAA-Logo.jpg

Thanx!

Martt
AirPigz

p.s. - would love to hear your comments as well : )


 



AirPigz
Bob Seevers
50
Posts
10
#2 Posted: 5/11/2010 22:49:11

Big vote for the old style logo.  Growing up in EAA burned that image into my brain forever, glad I saved several.  And of course the nostalgia factor.



Bill Owens
15
Posts
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#3 Posted: 5/11/2010 23:28:28

 Disregarding simple nostalgia, the old logo represents what EAA is all about to me.  The "new" logo, while being fabulously futuristic, bring to mind no association with experimental aviation.  It might be nice nice for an airline or a major aerospace manufacturer (I have one in mind), but not for a grass-roots amateur plane builder and flyer association of like-minded individuals.



Christopher Carlson
IAC MemberHomebuilder or Craftsman
81
Posts
21
#4 Posted: 5/12/2010 00:00:59

 

Experimental Aircraft Association spelled out on a (insert promo type) leads to questions about aviation when man(kid)-on-the-street sees it.

The current EAA  flash says nothing to anyone who doesn't care to ask : "What does EAA mean". Few do.

To have our logo recognisible to only the people who know what EAA means and to then complain that no one notices our group is kind of ...well..dumb.

 

 

                                               JMPO

                                 Chris

 



Bob Meder
NAFI MemberAirVenture Volunteer
223
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#5 Posted: 5/12/2010 00:06:17 Modified: 5/12/2010 00:08:07

I'm going to go waaaaayyyyy out on a limb here and probably earn the enmity of everyone from Tom  Poberezny on down (Adam - just in time for me to go to AirVenture this year!!):

Neither.

Sorry - the old-style logo, even with the great effort by Martt to update it, is too 1948, while the new one is too, well, 1995 (and evokes the NASA "worm" logo of the 70's).

We need something as timeless as the original NASA meatball or the Warner Brothers shield (post 1945  - the earlier ones were too narrow and look dated).  Other examples (IMHO) of logos that held up extremely well are the Santa Fe railroad's (as opposed to the 1970's mess the BN had, which is why I suspect the merged companies, BNSF, mostly used the ATSF's logo), Boeing's simple font (enhanced very nicely with the MD logo post-merger), USAF's (no, not the current iteration), General Electric's, MGM (although the stylized lion used by the record division and at the opening of 2001 was an interesting, but failed, experiment), Ford, Paramount Pictures,Shell Oil, etc. 

In aviation, probably the best ever, hands-down, logo and font that would still hold up today, over 50 years after their introduction on DC-8's and 707's, is Pan Am's.  TWA's double globe was a very close second to that.

OK, everyone, start throwing rocks at me...

 



Bob Meder "Anxiety is nature's way of telling you that you already goofed up."
Darren Carroll
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#6 Posted: 5/12/2010 07:02:21 Modified: 5/12/2010 07:36:01

 

I agree Bob's observations.

 

 



Bob Seevers
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#7 Posted: 5/12/2010 09:02:39 Modified: 5/12/2010 18:20:41

Edit : Sorry, wrong Bob.

 

 



Joe Norris
Vintage Aircraft Association MemberYoung Eagles Pilot or VolunteerHomebuilder or CraftsmanAirVenture Volunteer
328
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137
#8 Posted: 5/12/2010 10:47:15
Bob Meder wrote:

...We need something as timeless as the original NASA meatball or the Warner Brothers shield (post 1945  - the earlier ones were too narrow and look dated)....

 

 

Bob,

No rock throwing from me!  While I have a strong emotional attachment to the original EAA logo, and MUCH prefer it over the current "swoop" (can't say "swoosh" or Nike's lawyers will be after me), I agree that a completely different logo would probably serve better than either of these.  You comments about "timelessness" are spot-on, and we (EAA) would do well to look into doing something that would stand the test of time.  But be that as it may, I don't foresee any changes to the logo in the near term.  Maybe someday though...

Cheers!

Joe



Lasciate ogne speranza, voi ch'intrate
Martt Clupper
Homebuilder or Craftsman
59
Posts
20
#9 Posted: 5/12/2010 17:37:52

Thanx to everyone for the votes and responses so far.  The poll is still very young, but the retro style has been ahead all along, just not by a lot.  It'll be interesting to see how it looks after there are a couple hundred votes.

Poll: Which Logo Best Represents The Experimental Aircraft Association? 



AirPigz
David Deweese
Young Eagles Pilot or VolunteerHomebuilder or Craftsman
61
Posts
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#10 Posted: 5/12/2010 19:39:30

The vintage logo not only has more personality, but is far more visible as a window sticker in your car.



Jim Rice
Vintage Aircraft Association Member
12
Posts
9
#11 Posted: 5/12/2010 20:33:32 Modified: 5/12/2010 20:34:31

The new logo does not identify the association.  Unless you are already familiar with EAA, the new logo means nothing.  I like having the actual name on the logo.  The old logo better represents what we are..........unless I'm mistaken the majority of members are building propellor driven airplanes, not jets or spacecraft.

 

I personally managed to save a number of the old style decals over the years.  I continue to use them on my current vehicles and airplanes.  If all I had was the new type, I likely would not put one on my vehicles or airplane because they just don't represent my vision of flying.

 

I realize the association must change to remain relevant and appeal to younger generations, but it should not forget just what brought them to the party.

 

Jim Rice

http://home.comcast.net/~jimrice85/planepage.htm

 



Jim Rice Collierville, TN Globe Swift N3368K Piper J-3 Cub N7155H
Dave Stadt
Vintage Aircraft Association MemberYoung Eagles Pilot or VolunteerAirVenture Volunteer
39
Posts
21
#12 Posted: 5/12/2010 21:20:29

I don't like either but voted for the newer as the least offensive.  Makes no sense to go backwards and EAA is much more than "experimental" now days.  Need to move ahead with something new that represents the current EAA and all of its divisions. 



Barry Elk
Homebuilder or Craftsman
60
Posts
33
#13 Posted: 5/13/2010 10:06:13




Well - it isn't a logo change but we will begin shipping these window decals with membership kits starting this week.

 

Hope you enjoy having them on your car, toolbox, airplane, or in the shop!

member.JPG

lifemember.JPG

 

 



EAA# 367664, Membership Evangelist (aka Director Membership Marketing), Assistant Builder, Sonex Tri-gear
Jim Baumann
Vintage Aircraft Association MemberWarbirds of America Member
62
Posts
40
#14 Posted: 5/13/2010 12:02:03

Finally....we get the Wings back!!!!    Can't wait to get my hands on them!!!!

 

THANK YOU!!!!



"I Fly because it releases my mind from they tyranny of petty things" ~Antoine de Saint-Exupery
Larry Rice
Homebuilder or Craftsman
10
Posts
5
#15 Posted: 5/13/2010 18:31:48

The old style logo is great! I've never cared for the new one. Those 3 letters don't mean much to a lot of folks who don't live close to Oshkosh or Lakeland, and how many of us build jets? Maybe an update of the old one with a bit different paint scheme on the airplane would be fine, but when the new ones come in the mail I just throw them out.



Bob Bush
Homebuilder or Craftsman
3
Posts
4
#16 Posted: 5/13/2010 19:22:18 Modified: 5/13/2010 19:23:52

I'm OK with a new logo  as long as it names the organization behind the letters,

but make the old original logo available for us old members

 who want an original decal for our vintage airplanes.

 



Martt Clupper
Homebuilder or Craftsman
59
Posts
20
#17 Posted: 5/13/2010 19:28:18

I'm with ya Larry... I've never found anything useful to do with the current logo stickers.  (just chuck 'em)



AirPigz
David Dean
IAC MemberHomebuilder or Craftsman
6
Posts
8
#18 Posted: 5/13/2010 21:50:30

 The old logo is what I like, and what represents the EAA to me. I still have a few of them and it's what I use instead of the new one. It should be simple it seems, for those who prefer the old logo, it should be available. For those who like the new logo nothing changes. I never understood, and if anybody knows I sure would be interested as well as many others, why it got changed anyway. Was it a ground swell of member opinion demanding a different logo or what? Anyway, it seems both preferences could be accommodated at no expense, most likely and increase in EAA merchandise sales.

        



Dean Billing
104
Posts
26
#19 Posted: 5/13/2010 22:20:23

The current logo looks like it was designed by a branding committee of amateurs and they did a lousy job.  It conveys nothing.  I wrote Tom Poberezny back when they changed the logo and told him I thought it was a big mistake and requested that they at least keep the old logo active for patches, cups and pins.  Of course with modern marketing theory you can't do that, you must maintain the consistent message at all costs even if it is a confusing message.  I thought it was really odd that they let you use the old logo as an avatar, go figure.

I have patches from every OSH I have attended, a lot of them, and was going to put them on a jacket until they started goofing around with the patches, especially the ugly rectangular one, just throw them in a drawer.



Dean Billing
104
Posts
26
#20 Posted: 5/13/2010 22:27:29
Barry Elk wrote:

 




Well - it isn't a logo change but we will begin shipping these window decals with membership kits starting this week.

 

Hope you enjoy having them on your car, toolbox, airplane, or in the shop! ...

 

I don't wish to hurt anyone's feelings, but I will not put the stickers on my cars, airplanes or tool boxes.  The only stickers I have ever put on my cars and airplanes are the old style logo, and I have one left to put on the last car I ever buy.  The old ones are the only stickers that are instantly recognizable.  The winged stickers are hard to tell apart from any number of other winged stickers including AOPA unless you get close to the sticker.

-- Just an old geezer



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